1. Research and curate a portfolio of carbon removal and carbon reduction and biodiversity projects.
2. Help you estimate the impact of your carbon emissions on the environment.
3. Set you up with a subscription to support these projects and offset your carbon footprint.
4. Create a hub of information and tools to help you understand and reduce your carbon use.
To understand how it works, the best place to start is with something familiar, like a traditional mutual fund. Imagine half a dozen investors, each trying to figure out the best way to invest in the stock market. They could each buy a few stocks on their own, but who has the time or resources to constantly research the market and manage the portfolio? Instead, they band together, pool their money and hire a professional to invest it for them.
Chameleon takes the same approach to managing your carbon offsets
1. Research the market
2. Rate projects based on tech potential, women's leadership, neglectedness, scalability and cost
3. Select projects to create a balanced approach to biodiversity, carbon reduction and removal
4. Manage the portfolio to support emerging opportunities
With a balanced portfolio you can trust your impact, not just in the performance of individual projects, but as a strategy.
There are two main problems relating to atmospheric carbon and climate change:
# 1 - There is too much carbon and other greenhouse gas in the atmosphere and this is causing global warming.
# 2 - Human activities are causing a net flow of carbon into the atmosphere by releasing existing sequestered carbon at a faster rate than natural processes can draw it back down. This is adding to problem # 1.
Carbon Removal also called carbon sequestration or negative emissions means the activities of a project are measurably removing carbon from the atmosphere. This directly addresses problem # 1.
Carbon Avoidance means that the activities of a project are causing measurably less carbon to be emitted into the atmosphere than if the project did not exist. This addresses problem # 2.
Scientists tell us that both of these approaches are essential to avoid catastrophic impact to our ecosystems and environment but there is an increasing emphasis on Removals as being the most critical. Oxford University has established the following principles for effective carbon offsetting:
1. Prioritise reducing your own emissions first, ensure the environmental integrity of any offsets used, and disclose how offsets are used
2. Shift offsetting towards carbon removal, where offsets directly remove carbon from the atmosphere
3. Shift offsetting towards long-lived storage, which removes carbon from the atmosphere permanently or almost permanently
4. Support for the development of a market for net zero aligned offsets
Our portfolio will always include carbon removal and will move towards a ratio of removal and avoidance credits that matches current scientific advice on the most efficient pathways to avoiding global warming. Find out more.